An Example of Web 2.0 at the Local Level

Web 2.0 concepts of interaction, social media, and user-generated content have transformed millions of websites all over the internet. It’s a movement that is, despite some recent criticism, bound to stay a big part of the internet for years to come. It simply makes sites and communication easier for the everyday user.

Today we thought we’d share with you a great example of the Web 2.0 philosophy being implemented on a local level. There’s a school district in Nebraska called the Hershey Public Schools. According to a local news organization there called KNOP-TV, the school has finally rolled out their “new and improved website.” So why is this special?

The school district embraced a lot of Web 2.0 principles with the new website. Jane Davis, who works at the district, said that the site “is more of an interactive website” and that it “allows patrons to go and sign up for e-mail updates so every time we update our website, they will be notified.” The idea of the site notifying the viewer is important since it attracts the visitors to return to the site.

In addition to that small perk the site is also much easier to navigate and find information on. This is important for parents and students when they need to look up information concerning their district. The re-design is all about usability and providing information easily. More importantly, as Davis says, the school “can have different classes help put information to the website such as our journalism class and our media productions class.” The student content can be submitted and an instructor can then approve it for publication on the site for all students and visitors to see.

The site is set up so that it’s easier for students, teachers, and parents to create and add their own content to encourage communication and sharing. The school community embraced Web 2.0 concepts and created a new website with the hope of enhancing the school and the lives of its students.

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